Don’t wait until it’s perfect

Ivy League Professors and Innovation: The Controversy

To the readers who called us idiots in response to our last column, allow us to explain ourselves

By G. Michael Maddock and Raphael Louis Vitón

“We love the idea of using proven methodologies to mitigate risk, but absolutely nothing can create success more readily than a learning culture, an inventive team, and the ability to respond rapidly to a small market. Respectfully, if you wait until it is perfect, you may lose millions to a company that got a product to market years before yours was ready.”

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